2022年5月24日

同一个月宣布一个“新的世界的旅行,”据报道,Airbnb放弃尝试促进国内旅游在世界上人口最多的国家。Airbnb将结束其业务集中在短期租赁在中国,六年后加强其重点,CNBC首次报道。公司将保持在中国的业务重点由中国居民出境旅游,一位知情人士告诉曼决定,但所有的列表将被删除的夏天。此举不会重要,预订在中国只有1%的公司的业务。不过,这标志着结束六年多的努力扩展到世界上最大的经济体之一。该公司没有立即回应记者的置评请求。决定一位知情人士表示,中国严格的和正在进行的封锁与大流行导致了决定将重心在该地区。“Airbnb希望从中国出境旅游反弹边界重新开放和COVID-19消退,”这位人士说。“同样的跨境旅行整个亚太地区。“Airbnb首先于2016年在中国开设了办事处。它一直面临着陡峭的监管要求,很难在市场上竞争,根据大量的报道详细描述公司的努力雇佣中国Airbnb的负责人。 It also had to hire local engineers to focus on designing a user experience that met the needs of Chinese consumers, CNBC previously reported. It all made doing business in the country more costly before further disruption from the pandemic. It confirmed what others had suspected: It can be difficult for American tech companies to compete in China. In 2017, Chinese media speculated the company would fail to compete with local competitors. “Tujia ranks as the primary rival in the Chinese market, which sports a valuation of over US$1 billion, with competitors such as Xiaozhu and Mayi also making China a far more competitive market than what Airbnb faces elsewhere.” The outlet pointed to Uber’s failure to thrive in the country as evidence that Airbnb could fail to gain a foothold despite its intentions of expanding there. “Sporting some 75,000 property listings in China, Airbnb is also dwarfed by local competitors — Tujia lists around 500,000 properties in China, and has also been expanding its pool of listed properties throughout East Asia,” Jing Daily wrote. “Xiaozhu, while small in comparison to Tujia, has said that it expects to report 500 percent organic growth for 2016, and reached over 100,000 listings last year.” Airbnb had been in talks to acquire Xiaozhu, Insider reported in 2016. That deal never went through, and Xiaozhu eventually reached unicorn status and remained an Airbnb competitor in the country. As further evidence of the reaction to the announcement, Airbnb stocks ticked up in after-hours trading after finishing slightly up for the day.