2022年11月16日

服务推出200多个参与便利店。图像得梅因,爱荷华州——咕& LC与零售科技公司上行向消费者提供更多的价值在200多参与便利店。上行标识附近用户,促使他们参与位置通过其手机应用程序,使用个性化的现金回馈提供,并鼓励他们进行交易。“咕&一直在寻找创新的方法来改善我们的客户体验,“咕&去说零售燃料布拉德·彼得森。“我们期待这个新的伙伴关系的好处将使我们能够更好地为我们的客户的方式明显有利于我们的业务。”After identifying new or infrequent customers based on historical spend on-site, Upside changes customer behavior through its unique approach to offer generation and delivery. Its machine-learning offer generation engine was developed using in-market research, analyzing consumer behavior through hundreds of millions of transactions. The result is personalized offers that are always within margin, creating a win-win for both customers and retailers, according to the company. "By helping consumers get more value, Upside encourages new consumers to visit participating locations and existing consumers to visit more often," said Kevin Hart, Upside's senior vice president of fuel. "We're thrilled to help Kum & Go provide more value to their customers now when they need it most." Kum & Go is the latest convenience store retailer to join Upside's extensive retail partner network, which also includes Love's Travel Stops and Marathon Petroleum Corp./ARCO. Since its launch in 2016, Upside has grown to work with more than 50,000 nationwide gas stations, convenience stores, grocery stores and restaurants. Established in Hampton, Iowa in 1959, Kum & Go is a fourth-generation, family-owned convenience store chain that operates more than 400 locations across 11 states.